Frontline Porter Novelli, a local PR and communications firm, today launched the Tanzania Women of Achievement Awards that is due to take place on the international women’s day (8th of March 2011).

These annual awards were first launched in 2009 in honor of women across the country who have been at the forefront of achieving political, economical and social equality in their communities.

TWAA seek to recognize women, currently working in the geographical boundaries of Tanzania, paying tribute to the most exceptional and achieving women in the country who have not only achieved success in their own respective fields but who through their work and initiatives have made a significant difference in their community and society as a whole.

“The Awards provide a wonderful opportunity to recognize and applaud women who are helping to reshape Tanzania for the better. For many of the women this will be the first time that their achievement has received public accolade. The nominated women are awarded cash prize as well as a trophy and certificate signed by the current patron who is the UWT chairlady Mama Sophia Simba at a dinner gala attended by the corporate, government, NGO’s and diplomatic community.” Said Irene Kiwia, Managing Director of Frontline Porter Novelli.

“To add more value to the awards, this year TWAA will incorporate a mentorship program where young emerging women leaders from different villages across the country will be identified and paired with women executives in politics and business for a 3 weeks mentorship program that aims at combining leadership training, networking and professional development to provide the mentees with the tools that they need to succeed as well as teach them a “pay it forward’ model of leadership that promotes the mentees efforts to promote positive changes in their communities”.

The Categories for this year’s awards are Arts and Culture, Business Entrepreneur, Information and Communication, Sports, Professional, Education, Health, Social Welfare, Science and Technology, Public Sector, Young Achiever, Agriculture, Lifetime Achievement and the overall Woman of the Year.

“We urge organizations, associations, women and men across Tanzania to nominate women in these categories and play a role in gender empowerment. There are thousands of deserving women out there who through their work have had significant impacts in their communities. We want to sing the praises of these unsung heroes and inspire millions of other Tanzania women to take charge and make a change” said Mrs. Sadaka Gandi, the TWAA committee chairperson, a Social Counselor and Psychologist. “We received a lot of nominations in the first TWAA but expect much more this time.”

The TWAA committee comprises of Mrs. Mary Rusimbi – Activist and Founder of Tanzania Gender Networking Program, Dr. Ramadhani Dau – Director General National Social security Fund, Joaquine De Mello - Commissioner for the Commission of Human Rights and Good Governance, Dr. Marcelina Chijoriga – Dean University of Dar es Salaam Business School, Mrs Jacqueline Lenhardt – Spouse of the US Embassy Ambassador, Innocent Mungy- Communication Director Tanzania Communication Regulatory Authority, Sadaka Gandi – Counselor Psychologist and Social worker, Irene Kiwia – Founder and Managing Director Frontline Porter Novelli and is sponsored by Serengeti Breweries through its Baileys brand, Delloite, NBC, Home Shopping Center, TCRA, Songas, The American People, DTP and the UN Development Partners Gender Group.

ABOUT FRONTLINE Porter Novelli: is a Tanzanian PR and communications firm dedicated to providing integrated solutions designed to support business goals, marketing strategies and the unique value of client brands. Frontline’s services include multi facet aspects of PR, Corporate Communication and Events Production. Frontline Porter Novelli is a part of Porter Novelli, the global public relations and communications firm that is also a part of OMNICOM GROUP (NYSE-OMC), the world’s leading advertising and marketing communications services Company.

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